ICS defines its success in facilitating
‘BEST FIT’ careers for students

Experience of over 35 years in providing career guidance & counselling services
as well as conducting educational and training programmes.

The Institute for Career Studies (ICS), established in 1985 by Dr Amrita Dass, has an international presence and experience in pioneering career guidance and counselling services.

Educational Institutions

Leading schools, colleges, professional
institutes and universities across
the world in its network

Students & Professionals

Benefitted in India and abroad.
We plan to connect
with millions more.

Mission Statement

We aim at the empowerment and holistic development of individuals through a spectrum of Hi Touch - Hi Tech services in the field of education – encompassing career counselling, career development, mentoring, training, research, planning, and programme implementation with a global perspective.

New Initiatives

ICS Career GPS™   - An
App that Bridges the Gap

ICS Career GPS is a cutting-edge dynamic and informative
mobile app for career guidance - available in English and Hindi.

Virtual Certification Programme
on Employability Skills 5.0

This has curated in-depth sessions on 6 in-demand quotients for career success – social, emotional, creative, intelligence, tech and spiritual.

This programme is for undergraduates and young professionals.

Core Programmes


Career Counselling and Guidance for Students, Parents, Teachers and Counsellors


Training Programmes for School Teachers and Principals


Post Graduate Diploma in Career Counselling and Guidance


Career Counselling and Guidance

We have a highly qualified and experienced team of counsellors to guide you

ICS’ eminent team of counsellors and professionals has conducted career guidance programmes and counsellor training in leading residential and day schools, colleges and universities.


Students &

Career Counselling and Guidance for Students

Grade 8 onwards

for Parents

Studies Abroad Support System

Personality Development, Communication Skills & Employability Skills

Preparatory Courses for entrance exams

Professional Development for Counsellors



We regularly partner NGOs, governments and international bodies to reach the unreached

ICS has worked with NGOs and international bodies like the UNICEF, Plan India, Room to Read, Agastya Foundation (Andhra Pradesh) to make career guidance and counselling accessible to students in rural areas.

Recent social outreach initiatives include:

Guidance Webinars

For the rural students of Andhra Pradesh in collaboration with the Agastya Foundation, and for the students of Jammu, Kashmir & Ladakh in association with the Directorate of School Education, Jammu.

Collaborative CSR projects

  • With Government of Uttar Pradesh 
  • Government of Madhya Pradesh
  • Governments of Jammu, Kashmir & Ladakh


Training Programmes for Educators

We have a wide range of programmes to build the capacity of edu-leaders principals and teachers

Our Academic Centre for Educators (ICS-ACE) provides training on pedagogy, blended learning and NEP 2020, etc.

NEP 2020: Understanding and Implementation
21st Century Teaching and Learning: The Way Ahead for Education 4.0
21st Century Educational and Career Scenarios
Strategies for Optimal and Effective Management of ICT in Educational Iinstitutions
Leading Schools/Colleges: The Way Ahead
Excellence in Education (some in collaboration with IIM-L)
Subject-specific teaching strategies


School Leadership Programmes

Experiential leadership and management related programmes for school leaders and edu-leaders, which serve as platforms for sharing ideas and best practices.

  • Webinars: Decoding NEP 2020 and its implementation (2020, 2021)
  • International Counsellors’ Conclave: ‘Careers 4.0 – Being Future Ready’, New Delhi (2018)
  • Principals’ Conclave: ‘Education 4.0 – The Future of Education’ in collaboration with the Nath Valley School, Aurangabad (2017)
  • Edu-Leaders’ Consultation: ‘Education Today – Preparing our Students for the Future: From the Best Practices to the Next Practices’, Lucknow (2015)
  • Principals’ Conclaves: (1) Strategies for Optimal Use and Effective Management of ICT
    (2) 21st Century Educational and Career Scenarios, in Collaboration with the Amity University, Lucknow Campus (2014)
  • Seminar: ‘Redefining School Leadership’ in association with the Indian Institute of Management (IIM), Lucknow (2011)
  • Roundtable of Educators: ‘Rethinking Indian Education’, in collaboration with the Indian Institute of Management, Kozhikode (IIM-K) and Welham Girls’ School, Dehradun (2009)
  • Global Leadership Conclave: Leading Schools in the 21st Century, in association with the S.P. Jain Centre of Management, in Singapore (2007)


PG Diploma in
Career Counselling
& Guidance

Online courseware, interactive contact classes and practical training designed by experts

This qualification can be pursued by aspiring and practising career counsellors, teachers and other professionals through:

Accelerated Programme (course duration – minimum of 3 and maximum of 6 months)

Programme includes:
Need for career
Introduction to guidance and counselling
Emerging educational & career trends
‘A to Z Career Directory’
and campuses (India and Abroad)
Psychological counselling theories
Career development theories
Career counselling and guidance process
Analysing psychometric tests
Ethical career
Career counselling for differently-abled students
Real-time case studies with a wide coverage of situations
Contact classes and internships


Management Training Programmes

ICS-ACE conducts management training programmes to inculcate the required competencies. The methodology is experiential and participatory.

Institutions that ICS has worked with include
government organizations, corporates and NGOs

National Bank for Agricultural and Rural Development (NABARD)
Tata Motors
Tata Consultancy Services (TCS)
Hindustan Unilever
Bayforge Limited
State Bank of India (SBI)
Small Industries Development Bank of India (SIDBI)
Women in Management (WIM) by CEDPA (Washington DC, USA)



ICS Education Ltd. offers consultancy to educational and vocational institutes, corporates, entrepreneurs, etc.

Our clients include SIDBI; National Handloom Development Corporation (NHDC); Chickar International School, Bareilly; Indian Council for Secondary Education, New Delhi; NIIT University; Amity University; University of Waterloo, Canada; and University of Barbados – School of Medicine, Barbados.

  • Feasibility studies/market surveys
  • Developing systems – academic/administrative
  • Personnel recruitment
  • Budgeting
  • Advice regarding affiliations / recognition
  • Syllabi designing (for educational institutions)
  • Establishing career cells
  • HR practices and training
  • Setting up of suitable infrastructure
Currently, ICS Education Ltd is offering consultancy for the establishment of a global university in Aurangabad, Maharashtra, India.



Services have been provided to the governments of Canada and Singapore; universities in Canada and Barbados; Academica Inc., Canada; India office of Aga Khan Foundation, Geneva; and schools in India.

Major Surveys:
  • ICS Impact Survey 2021
  • Higher Education Admission Requirements for Students from India 2021 (Global Survey)
  • Class 12 Board Examination 2021 Student Survey
  • Gen-Z and Gen-Alpha Surveys
  • ‘My Dream School’ Survey
  • International Student Prospect Survey
  • The Aga Khan Foundation’s School Assessment Project

Global Partnerships & Collabrations

Canadian High
UK High
University of
Waterloo, Canada
Atlantic Canada
Agency (ACOA)
Sprott School of
Business, Carleton
University, Canada
Rutgers - The State
University of New
Jersey, USA
Singapore Tourism
Board and Singapore

ICS Leadership

Dr Amrita Dass

Founder - Director, ICS
There are no ideal careers, only ideal choices. We fine-tune choices to a person’s unique frequency for a fulfilling and happy life.

Ms Kavita Dass

Director, Career Counselling
Programmes, ICS
We empower students to lead a meaningful and successful life.

Mr Ajit Dass

Director, Operations, ICS
Our vision is reaching the unreached using Hi-Touch:
Hi-Tech career guidance methods.
Meet the team

School Name




We are Global

Benefited 450,000+ students in 1,000+
educational institutions across the world.

ICS conducts regular career guidance programmes across
India, South and South-East Asia, and the Middle East.

Head office: Lucknow, India
6, Faizabad Road, Adjacent to I.T. College, Lucknow, Uttar Pradesh 226007
Global Presence